Global Brand Manager Job Vacancy in Moose Melbourne VIC – Updated today

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Job Description : DescriptionMoose Toys exists to make kids superhappy. For this revolutionary brand happiness lies at the heart of everything we do. With trailblazing toy design, development and manufacturing, no wonder our toys consistently scoop the most longed-for awards. Sprinkling some Moose magic across categories including action figures, collectibles, craft, dolls, games, plush, preschool, vehicles and youth electronics, we’ve earned our stripes as one of the most creative companies in the industry. As an energetic bunch, we’re always on the move, developing groundbreaking content, entertainment and worldwide licensing deals to boot.This family-run business is proudly built on unshakeable ethical foundations. Our passion for making kids superhappy stretches far beyond our WOW-worthy toys. The Moose Happy Kids Foundation creates moments of happiness and laughter for the children around the world who need it most. We’ve had a BIG impact on little people, making 3.5 million kids smile so far… and counting.Australia might be our Moose family home, but with a 500-strong team dotted across the world, we’re committed to sharing our signature superhappy revolution far and wide!Visit for more information on our amazing brands and peopleToday, Moose Toys is on the hunt for a Global Brand Manager.Role ObjectivesPlay an active role in the two year product development cycle including the brand direction outline, the financial management of the brand and allocated marketing budget.Develop and implement annual global brand plans for portfolio.Work in close alignment with US, Australian and Export marketing teams to ensure production of assets and content supports global launch plans.ResponsibilitiesBusiness Planning – Brand & ProductIn conjunction with Global Senior Brand Manager (GSBM) identify market gaps based on intimate understanding of retailer and competitor activity.Work closely with product team and GSBM to define line plan architectureSupport GSBM drive BDO (brand direction outline) process and ensure all internal stakeholders are in agreement.Participate in the development of seasonal or exclusive product line that work for multiple markets. Ensure item meets margin and volume expectations.Identify where cost efficiencies can be gained (product, marketing program etc.A demonstrated ability to assimilate into a fast-paced, entrepreneurial culture.Play an active role in scoping and strategy of digital ecosystem for brand portfolio.Drive annual budget planning for brand portfolio and ensure monthly maintenance and reporting is done on time.Support GSBM with PNL management for your brand portfolio.Drive analysis of target pricing, margin and seasonal forecasts to aid discussions around the brand PNL each season.Deliver seasonal concept, model review decks & sales summit presentation decks /sizzles.CommunicationRegular and consistent communication to US, AUS, EXPORT partners re:product development status in line with Milestone Stage Gates -brand plans, assets and global strategies to implement -timely updates re any changes to line plan or price -Ensuring all internal planning tools are kept up to date.Timely feedback to external agencies and internal stakeholders.Timely management of GLC (Global Launch Calendar) each season.MarketingExplore opportunities where brands can be launched and supported across multiple markets simultaneously. Support international markets with launch plan and assets.In collaboration with Brand Team and GSBM, create global brand plan including global objective and strategies. Developed seasonally with input from lead market.Ensure TVC and content briefs are completed on time and with sign off from key partners. Work closely with Producer to ensure on time delivery.Drive the Integrated Communications Brief and ensure key Design Leads and Art Directors are engaged in the process.Management end to end of marketing assets.Work closely with Content Manager to identify the short and long term role of entertainment for brands in portfolio.Work collaboratively with US, AUS and EXPORT to ensure there is a robust trade strategy including point of purchase material.Develop digital eco system; work across multiple brands to drive digital and social led content strategies including the briefing process and execution.Build robust relationships with key external agency partners – app/game developers, media partners and global social – to deliver impactful and cost effective programs that all territories can leverage/ localise;Forge strong partnership with US/AUS/Export key brand team to plan and agree key asset list for brands each season and support with brand updates.Manage internal focus group research.Frequent post analysis conducted and communicated.Keep informed of all regulations re marketing to children in key markets such as US, UK, Australia.Key CapabilitiesStrategic ThinkingWorks strategically to realise organisational goals; sets and develops strategies; identifies, develops positive and compelling visions of the organisation’s future potential; takes account of wide range of issues across, and related to, the organisation.Relating and NetworkingCreating win-win partnerships with others. Relates to others in a confident and relaxed manner. Establishes good relationships with customers and employees; relates well to people at all levels; builds wide and effective networks of contacts; uses humour appropriately to bring warmth to relationships with others.Delivering Results and Meeting Customer ExpectationsDriving Improvement for business results, including personal work goals and objectives. Focuses on Customer needs and satisfaction; sets high standards for quality and quantity; monitors and maintains quality and productivity; works in a systematic, methodical and orderly way; consistently achieves project goals.Applying Expertise and Technical AbilityHas the functional and technical knowledge and skills to do the job well and applies this expertise accordingly. Quickly learns new technology including:Competent in reading data and able to extract key trends / learnings and communicate.Experienced in building brand profiles, campaigns and audience segmentation.Exposure to working with retailers and able to create leading trade campaigns.Comprehensive media planning and analytical skills.Adept with digital and social platforms and campaign managementComputer literacy including Excel, Word, PowerPoint, social analyticsPresenting and Communicating with impactCommunicates for impact, clarity and connection. Speaks fluently; expresses opinions, information and key points clearly; makes effective use of processes to influence and persuade others; promotes ideas on behalf of oneself and others; makes a strong personal impact on others; takes care to manage one’s impression on others.Perks and BenefitsMoose Toys is proud to be officially Certified as a Great Place to Work.Moose Toys prides itself on valuing team members and constantly pushes for best practice by offering a casual fun environment, great benefits and recognition programs.Moose Toys recognizes the importance of health and well-being and offers a fully serviced gym, personal training, 30 day challenges and Yoga as well as healthy snacks for the team. We also have “bring your dog to work” each Wednesday and Friday, Children Holiday programs, Veggie patches and the Employee of the Month and Year awards to name a few!These and more can be found on our website generous salary package will be offered to the successful candidateIf this role sounds like you APPLY today!#LIPrimary Location: AU-VIC-MelbourneJob: Sales & MarketingEmployee Status: PermanentSchedule: Full-timeUnposting Date: 02/Apr/2022, 7:59:00 AMJob Types: Full-time, Permanent

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