Performance Marketing Expert Job Vacancy in Talent Giants Consultancy Services Delhi, Delhi – Updated today
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Company Name : Talent Giants Consultancy Services
Location : Delhi, Delhi
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Job Description : One of our client who is a multi-national EdTech company that empowers school teachers by helping them super-charge their career growth and inspire millions of youth to become high-impact, high-achieving, and high-earning motivated teachers.Job BriefThe role of a performance marketing specialist involves leading performance marketing for our global audiences from ideation, analytics, strategy to execution. Your own performance is measured on the basis of delta delivered in audience identification, revenue growth and brand amplification.Roles and ResponsibilitiesWork as a team member within our growth teamDevelop creatively data-informed ways of identifying audiences on several social media platformsOwn the planning of performance marketing and growth experiments to optimise for lead acquisition metrics across multiple channelsPlan Media Mix and media spend allocation and forecastingWork with external agencies to execute strategies on a day-to-day basisPrepare analytics dashboards to track campaigns success, audiences response, lead generation flow (CRM), and media spendGather continuous feedback from internal stakeholders on campaign qualitySetup technical integrations and automation between CRMs, sales and marketing platforms to ensure a delightful customer experienceBe up-to-date on the hottest trends in performance marketing and identify suitability for our processesPerform weekly quality audits on all funnels, user journeys, & data capture processesKey Performance Indicators- Return on Advertising Spend- Quantity and Cost of Qualified Leads- Community Size Growth & Engagement on Social MediaSkill Fit -1. Work Experience of at least 1 year as a performance marketer (Preference will be given to people with prior experience in leading performance marketing agencies)2. Data-driven and advanced knowledge in Data Analytics and Visualisation (Excel, Alteryx, Tableau, Google Analytics)3. Strategic, objective-driven mindset4. Knack for experimentation and testingJob Type: Full-timeSalary: Up to ₹1,200,000.00 per yearSchedule:Day shiftExperience:Performance marketing: 1 year (Required)
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