Digital Marketing Specialist Job Vacancy in Engage Digital Partners Melbourne VIC – Updated today

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Company Name : Engage Digital Partners
Location : Melbourne VIC
Position :

Job Description : Engage are looking for a Digital Marketing Specialist to build and manage paid media activity alongside SEO implementation and other elements of broad digital marketing campaigns. Working closely with our Digital Marketing Manager and global performance teams, you will be responsible for the delivery and performance of multiple briefs, such as lead generation, awareness, app installs and conversion campaigns. As a Digital Marketing Specialist you will also work closely with our Audience Development and Content Hub teams to deliver optimal return on investment.KEY RESPONSIBILITIESManage budgets and deliver performance marketing briefs across multiple channels; Facebook, Google, Twitter, Snapchat, TikTok, Spotify, etc..Be able to manage campaign reporting through third party data platforms and provide actionable insightsYou will attend regular client status updates (in person or via VC) and help answer client queries, such as the performance of campaigns.You will assist the Head of Performance in helping to develop ‘bigger picture’ strategies as well as presenting UX insights for the client.You will research keyword traffic across Google networks and recommend changes and insights for the client’s owned properties.Implementing tagging through Google Tag Manager for clientsAutomation of reporting and KPI tracking through third party data platforms‍KEY SKILLS & KNOWLEDGEExpert in managing and delivering results using Facebook Ads & Google AdsA successful track record of planning, executing, & managing paid / organic social media strategy across all major channelsSuccessful track record with all social channels, growing communities, & creating engaging contentExpert in performance-based SEO programsAdvanced GA, Google Ads, Search Console, Google Tag Manager, FB Ads Manager.Ability to drive the digital marketing strategy related to lead generation, brand awareness & customer lifecycle management.High energy, creative, fun, focused & committed to meeting strict deadlines.Strong organisational, problem solving & analytical skillsBachelor’s Degree in Marketing or related fieldAt least 3+ years of experience across Search, Social, Display with an emphasis on growing paid search/social accounts‍BENEFITS‍General:*Work flexible days – sports-related calendar (some weekend work may be required)Able to perform under pressure and to work to tight timescalesBe a good communicator with strong relationship management skillsSalary dependent on experienceMore about us: Engage is a global, established digital agency who provide solutions to some of the most progressive and successful sports and brands across the globe. Driven by data, we use the latest technology to help rights-holders and brands build audiences and drive new revenue streams. Our content services combine digital strategy, content production, and distribution to engage audiences across every screen and platform. Some of our clients here and abroad include ICC, VRC, Collingwood Football Club, Rugby Australia, Formula1, MLB, Real Madrid, Pro14, Godolphin, Chelsea FC, World Horse Racing and Gran Turismo.Everything we do is not only fresh but rewarding and exciting. We pride ourselves on being a progressive, open-minded, flexible and inclusive employer. We invest in you so you can focus on doing what you’re great at and have the tools to excel.The role will be based out of the Melbourne office and also working from home, we are flexible. With modern pet-friendly, carbon neutral office spaces, development opportunities, team activities as well as on-site yoga, free beer and breakfast mornings, you can be rest assured there is never a dull moment when working with the Engage team.Applicants must reside in Australia and have Australian visa working rights.Job Type: Full-time

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