SEO & Own Media Content Management Job Vacancy in Citi Jakarta – Updated today
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Full Details :
Company Name : Citi
Location : Jakarta
Position :
Job Description : This role will hold the organic and content strategy that drives digital sales volumes goals for various product lines including cards, loans, and bank, etc. The person will partner with the paid acquisition teams and product owners between Cards, and Retail Banking etc. to deliver technical and acquisition organic strategy, tactics, execution, and optimization across various search engines. Deep expertise in SEO, website layouts, performance marketing, as well as HTML and martech/adtech foundations will be critical to the success of this role.
Responsibilities:
Lead the organic digital acquisition sales strategy, and implement best-in-class practices
Deliver against sales targets, and grow sales volumes for varied lines of business that depend on digital through different phases of the buying journey
Establish a framework for measurement for organic channel performance, including KPIs, benchmarks, and acceptable ROI
Deliver key insights to business partners to continue to grow current and new portfolios
Lead a mobile-first approach, and design customer-centric digital sales experiences
Reviewing and analyzing sites for areas that can be improved and optimized
Preparing detailed strategy reports
Identifying powerful keywords to drive the most valuable traffic
Analyzing keywords and SEO techniques used by competitors
Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
Compiling and presenting SEO guidelines
Writing effective SEO content for blogs, websites and social media accounts
Build a center of excellence and implementation for Asia and EMEA markets for continuous enhancements of the customer buying/application experience through personalization and optimization
Partner with data management platforms, information security teams and decision management teams across teams in Asia and EMEA
Qualifications:
2-5 years of experience in content marketing, content writing/editing, and/or related experiences and internships
Education:
Bachelors/University degree or equivalent experience
This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.
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Job Family Group:
Marketing
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Job Family:
Digital & Social Media Marketing
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Time Type:
Full time
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Citi is an equal opportunity and affirmative action employer.
Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Citigroup Inc. and its subsidiaries (“Citi”) invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.
View the “EEO is the Law” poster. View the EEO is the Law Supplement.
View the EEO Policy Statement.
View the Pay Transparency Posting
This post is listed Under Digital Marketing
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