Director of Marketing Job Vacancy in Jumeirah Bali – Updated today

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Full Details :
Company Name : Jumeirah
Location : Bali
Position :

Job Description : Director of Marketing – (2200003H)
About Jumeirah

At Jumeirah we are committed to encouraging and developing our colleagues, in a world class environment. We value diversity and equal opportunity, employing over 14,000 colleagues from over 140 different countries including locations in Asia Pacific, CIS, Central Asia, Western and Eastern Europe, Africa and the Middle East.
Jumeirah Bali is located on the Southern tip of the exclusive Jimbaran district, looking out onto the pristine sands of the renowned Dreamland surfer’s beach and is adjacent to Bali’s exclusive New Kuta Golf Course.
Consisting of spacious private villas, set amidst lush and tropical gardens. Jumeirah Bali will feature architectural designs reflective of Bali’s rich cultural heritage and modelled after an ancient Javanese – Hindu water palace.

Descriptions
Director of Marketing will be in Head of Department Grade and Responsible for effectively and efficiently developing and managing short- and long-term marketing communications, promotions and merchandising initiatives (on- and off-line) in support of Jumeirah Bali and Brand extensions as well as the larger brand equity building objectives of Jumeirah. Actively monitor, guide and support Jumeirah brand standards implementation, alignment/compliance within Jumeirah.
He or She have Financial responsibility to manages the Rooms, F&B & Lifestyle Marketing Budgets for the hotel in consultation with the Director of Sales & Marketing at Jumeirah Bali.

Communication
Internal
This position will interact with all Ex-com members, General Manager, Hotel Manager, Revenue, operations, Regional Marketing/PR and teams to stay focused on business priorities and available resources. Additionally, the DOM will work closely with the Brand marketing team to ensure support of brand performance, pricing and distribution strategies.
Interactions with hotel and regional support colleagues in Operations will be frequent.
Interactions with Directors/Managers of Business extensions (hotel activities and CSR will be frequent)

External
This position will work closely with all external agency representatives to ensure effective and efficient hotel marketing support.
Other important relationships will be maintained with key travel partners (marketing executives), regional tourism directors, marketing partners, media influencers and industry associations.
Close communication with PR agents, both Jumeirah internal and external for PR opportunities
Main Duties
Plan, develop, execute and periodically adjust comprehensive Rooms, C&E/Events, F&B, Lifestyle marketing strategies and programs in support of hotel strategic priorities and key performance indicators – Balanced Scorecard approach addressing business to business and business to consumer profitable target audiences.
Manage the hotels marketing budget annually, supporting the team’s KPI targets.
Proactively interact with Jumeirah Corporate/Regional Sales and Marketing teams on development and deployment of marketing programs that support hotel customer acquisition and retention tactics.
Work directly with Jumeirah Group’s loyalty department to support Sirius member enrolment, relevant benefits, redemption, reward and overall recognition within the hotel.
Work directly and in line with Dubai commercial team to develop marketing initiatives that measurably increase revenue from room nights as incremental revenue from business extensions including spa, retail and resort activities.
Manage hotels agency relationships (advertising, graphic design, printing, promotional events) to educate and ensure that these partners truly understand and can maximize the value of the Jumeirah brand.
Identify and execute specific competitive and customer insight projects to improve the understanding of the customer, the level of the overall guest experience, and revenue generating, product/service innovations.
Work with Group e-commerce and distribution team to develop innovative/profitable digital Room’s marketing strategies, website optimization, online social marketing and revenue generating digital marketing programs including pay-per-click and e-mail campaigns.
As a Brand champion, ensure hotel alignment with Jumeirah Brand Strategy; this includes bringing the Jumeirah brand to life among colleagues and customers alike. Any other duties as may reasonably be requested by the management.

Honours Degree
Printing management fundamentals
Technical understanding of photography, film, rich media
Market planning, Project management, basic accounting, strong negotiation skills and clear understanding of ROI analysis
Proficiency in new media/digital marketing and distribution

Experiences
Essential:
Skill in developing and making effective presentations
Excellent written and verbal communication skills
Analytical focus w/ strong quantitative & budget management skills
Lead and develop high performance teams
Min 5 years marketing experience
Experience of Managing small to medium marketing teams

Desirable:
Experience with luxury hotel brands
Experience of hotel or lifestyle PR
Operational experience in hotels/resorts or related service industry
COMPETENCIES
Outstanding verbal and written communications skills and the ability to persuade others to consider a different point of view.
Full budget development & management
Strong knowledge of all media forms, consumer research and marketing campaign development/management.
Creative and a critical trained eye for creative review
Nuanced in luxury (desirable)
Multiple language skills
Entrepreneurial problem solver (desirable)
Presentation skills (desirable)
CRM campaign Management trained

Primary Location: Indonesia-Bali
Job: Commercial
Organization: AsiaPac Region [Main]
Job Posting: Feb 28, 2022, 3:14:14 AM

This post is listed Under  Digital Marketing
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