Executive-Marketing Operations Job Vacancy in CaaStle Delhi, Delhi – Updated today

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Full Details :
Company Name : CaaStle
Location : Delhi, Delhi
Position :

Job Description : Here at CaaStle, we pioneered the clothing rental model and are now powering it for apparel retailers and fashion brands. We complement traditional ownership business models with rental subscription services and help companies meet the demands of consumers looking for greater flexibility in the way they experience fashion.

Fueled by data and the desire to connect the dots differently, our platform is driven by our highly skilled and collaborative teams. From proprietary technology to marketing and infrastructure services, we make it easy for growth-oriented companies to expand their reach in the retail market with our fully-managed, end-to-end solutions.

With a robust product pipeline and prospective partnerships, some of our current US and UK clients include: Bored Teachers, Destination Maternity, Express, Eloquii, Gwynnie Bee, Haverdash, L.K. Bennett, Moss Bros., Rebecca Minkoff, Rebecca Taylor, Scotch and Soda, Stylist LA, and Vince.

As we grow, CaaStle looks to welcome new team members who are excited to work in a dynamic and high-growth environment that celebrates innovation and analytical thinking. Our workplace consists of an inspiring community of people from unique and diverse backgrounds, and our culture is built upon a foundation of respect and camaraderie. Join us in changing the face of fashion.
About the role:

In this role, as the Executive- Marketing Operations, you will be responsible for the setup, testing, execution, and validation of all CaaStle marketing campaigns. Campaigns will run across email, display and mobile push. You will work with business users to ensure a smooth launch and seamless user experience.

What you’ll do:

Marketing email campaign setup including but not limited to:
Working with Business Users
Make HTML updates
Ensuring QA of emails
Creating workflows that range from simple to complex in nature, including AB testing and automation
Sending proofs and final emails
Ensure accuracy of attribution/tracking campaign metrics
Drive display marketing setup, testing, and deployment of push notifications
Collaborate with key stakeholders to implement ad-hoc emails or automation/journey projects
Manage and service business users to ensure accurate ad trafficking and quality control across multiple website properties
Work with the Marketing Operations Manager and other key stakeholders on the development of new processes and procedures to ensure campaign quality and successful delivery
Leverage tools such as JIRA, Confluence, Salesforce Marketing Cloud/ExactTarget as well as internal tools to accomplish tasks
Prioritize multiple projects and demands to ensure efficient and effective project completion

Must Have:

3+ years of Marketing operations experience
2+ years of Salesforce Marketing Cloud/ExactTarget experience
Ability to troubleshoot and find answers to questions that may not yet be documented
Ability to manage multiple projects at the same time in a fast-paced environment
Passion for marketing technology, data, process and problem solving
Team player who can work independently and take ownership of their role
Excellent verbal and written communicator
Detail oriented and diligent
Strong service orientation, project management, and organizational skills
Experience in email automation, Data Extensions, Automation Studio or journey building
Experience with CRM tool
Basic knowledge of HTML/CSS

Nice to Have

Ampscript a plus
Understanding of mobile and website user behaviors
Certification in SFMC
Prior B2C experience
Advanced skill in Microsoft Excel
Even if you don’t meet all of these qualifications above, we’d still love to hear from you. Tell us about your unique qualifications in your cover letter.

Caastle is committed to equality of opportunity in employment. It has been and will continue to be the policy of Caastle to provide full and equal employment opportunities to all employees and candidates for employment without regard to race, color, religion, national or ethnic origin, veteran status, age, sexual orientation, gender identity, or physical or mental disability. This policy applies to all terms, conditions and privileges of employment, such as those pertaining to training, transfer, promotion, compensation and recreational programs.

All employees must maintain appropriate handling of company confidential information(CCI) and personally identifiable information (PII), as well as comply with the CaaStle information security policy.

This post is listed Under  Technology
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