Senior Manager of Media & Digital Marketing Job Vacancy in Boston Market | Boston Market Corporation 14103 Denver West Pkwy, Golden, CO 80401 – Updated today

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Company Name : Boston Market | Boston Market Corporation
Location : 14103 Denver West Pkwy, Golden, CO 80401
Position :

Job Description : Title: Senior Manager of Media & Digital Marketing
FLSA: Exempt
Reports to: Senior Director of Marketing
Supervises: Possibility
Salary Range: $80,000 – $100,000; starting annual salary based on education and experience
Summary/Objective: This role is a cross-functional team leader who has the responsibility for strategically leveraging all media platforms to meet and exceed the company’s overall business objectives. Manages BMC’s loyalty platform. Executes the existing strategy and supports all aspects of brand development, creative, strategic thinking, local restaurant marketing, production and fulfillment as it pertains to all media platforms. Shapes and implements a continuously evolving and robust media strategy. This role promotes the brand and its products to meet near-and long-term growth, traffic, sales, engagement, guest advocacy, and brand affinity.
Essential Functions:
Works with the Vice President and Sr Manager of Marketing to help shape the national and local calendars.
Proactively provides media strategies to drive sales.
Manages planning for traditional media buys.
Manages the strategic direction and implementation of all interactive media initiatives, including social and digital media which consists of assisting with the planning and execution of digital technology, social networking, social commerce, mobile app, video and website.
Point person regarding all customer experience analysis, strategy and execution
Leads all digital development and implementation efforts in conjunction with internal and external partners; manages 3rd party relationships to ensure optimal effectiveness, efficiencies, and value.
Leads ongoing implementation/maintenance of the brand loyalty program, email engagement platform, and other marketing channels and devices; evaluates data analytics that result in building robust guest profiles and deepening guest relationships to drive affinity and advocacy through the development and activation of immersive engagement campaigns, in addition to a framework and technological infrastructure that serves as the foundation to deliver “the right message to the right guest through the right channel at the right time.”
Works with media agencies and develops and manages innovative media content, in conjunction with marketing, across web, mobile and email platforms.
Ensures restaurants, external partners, and internal departments are well-educated, informed and prepared for upcoming or optional digital programs and campaigns.
Contributes to the creation of a culture to embrace and sustain digital innovation, including identifying opportunities for applying new technologies, digital products, and services to provide consumers with a seamless interactive and visual experience across all relevant digital and offline channels.
Rolls-out processes that drive feature and functionality improvements, and cost effectiveness to meet the fast-moving needs of the target consumer and business; assists with an ongoing consumer insight model to support future experience, design, and functionality decisions. Maintains holistic roadmap for the digital experience including the sequencing and timing of capabilities and features as well as rollouts and test markets.
Partners with marketing department leaders to properly leverage all media platforms in support of the brand’s channel marketing strategy and calendar. Demonstrates subject matter expertise to share best practices, interdependencies, and alignment opportunities across the organization.
Tracks, prioritizes, and finishes duties and projects as required and assigned in an efficient and timely manner.
Provides administrative support to Human Resources teams as necessary.
Works effectively with all Human Resources team members as well as independently with minimal supervision.
Finishes duties and projects as required and assigned in an efficient and timely manner.
Participates in all staff meetings and attends other meetings as directed. Meets deadlines consistently.
Completes special projects as assigned.
Returns all emails and voice mails within 24 hours.
Deals with interruptions and successfully manages multiple tasks.
Maintains highest level of confidentiality.
Adheres to all company policies and procedures.
Maintains behaviors and actions consistent with the company’s values and standards.
Continuously looks for ways to increase professional development.
Works additional hours as needed.
Regular and punctual attendance.
Performs other related duties as required and assigned.
Competencies:
Accountability
Customer Focus
Effective Communication
Execution Excellence & Reliability
Financial & Business Acumen
Interpersonal skills
Personal Effectiveness/Credibility
Relationship Building
Results driven
Stress Management/Composure
Teamwork & Collaboration
Work Ethic
Work Environment:
This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. Must have the ability to work under conditions of frequent interruptions and be attentive to details.
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands and fingers to handle, or feel objects, tools or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or hear; taste or smell. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
Position Type / Expected Hours of Work:
This is a full-time position and typical office hours are between 7:00am to 6:00pm. This position will operate in a hybrid fashion, both in-person and remotely.
Required Education and Experience:
Undergraduate degree required.
Advanced MS office experience.
2-4 years of media experience
3 years of experience with digital marketing best practices.
3 years of experience in communications or marketing
Preferred Education and Experience:
BS in Communications, Public Relations, Marketing, or related field.
4-5 years of experience in a media agency or corporate marketing department
Restaurant marketing experience
Other Duties:
The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not intended to be construed, as an exhaustive list of all responsibilities, duties and skills required of personnel so classified. Boston Market reserves the right at its sole discretion to amend its policies, programs and/or guidelines, including the contents of this job description, at any time without prior notice.
Relationships / Contacts:
Interacts daily with the CMO and other internal departments. Frequently interacts with the senior officer team, operations, and operations services.
Boston Market Corporation is an equal opportunity employer. Qualified applicants are considered for all positions without regard to race, color, religion, national origin, age, disability, gender, sexual orientation, marital status, or veteran status.

Brand: Boston Market

Address: 14103 Denver West Parkway Golden, CO – 80401

Property Description: 0000 – Boston Market Corporate

Property Number: 0000

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