Campaign Specialist Job Vacancy in IBM Pune, Maharashtra – Updated today

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Full Details :
Company Name : IBM
Location : Pune, Maharashtra
Position :

Job Description : Introduction
The Finance & Admin Business Analyst is essential to the ongoing profitable operations for one of the most globally recognized and respected companies in the world. By overseeing our financial activities, you will enable IBM to continue to bring to market ground-breaking innovations such as Artificial Intelligence, Cognitive Solutions, Cloud Infrastructure, and Blockchain technologies, to name a few.

Your Role and Responsibilities
As Campaign Specialist, you are responsible to facilitate tactic development through Production Partners and Marketing Managers, and ensuring timelines are met. You will perform art and copy proofing, link validation, and facilitates creative approval process from legal.

Responsibilities:
Manage day-to-day operation of email marketing and automation programs, specifically Salesforce marketing cloud, to optimize programs and initiatives
Create and maintain marketing automations, end to end Customer Journeys and Campaign Building using Automation Builder/Journey Builder
Facilitate list critical issue with Research and Analytics (R&A), Originator, Marketing Manager and Campaign Analyst to secure resolution and approval
Accountable for obtaining legal and compliance approvals and closing out in required systems
Review and validate campaign workflow/process flow for given campaign
Validate Audience sheet for the respective tactic/channel/campaign
Coordinate with stakeholders and ensure timely launch of the campaign

Required Technical and Professional Expertise

Minimum 2 years of experience in Marketing Cloud Technologies
Salesforce marketing Cloud Email Specialist certification is mandatory
Proven experience in writing SQL queries.
Design and execute completed end to end email marketing campaigns.
Good understanding of journey builder in SFMC and creation of relevant performance dashboards
Manage campaign budgeting
Knowledge of Marketing Compliance will be a plus point

Preferred Technical and Professional Expertise

Ability to handle change and be open to it good time management and an ability to work under stress
Proven interpersonal skills while contributing to team effort by accomplishing related results as needed
Maintain technical knowledge by attending educational workshops, reviewing publications.
Experience to document campaign close-out

About Business Unit
IBM Consulting is IBM’s consulting and global professional services business, with market leading capabilities in business and technology transformation. With deep expertise in many industries, we offer strategy, experience, technology, and operations services to many of the most innovative and valuable companies in the world. Our people are focused on accelerating our clients’ businesses through the power of collaboration. We believe in the power of technology responsibly used to help people, partners and the planet.

Your Life @ IBM
Are you craving to learn more? Prepared to solve some of the world’s most unique challenges? And ready to shape the future for millions of people? If so, then it’s time to join us, express your individuality, unleash your curiosity and discover new possibilities.

Every IBMer, and potential ones like yourself, has a voice, carves their own path, and uses their expertise to help co-create and add to our story. Together, we have the power to make meaningful change – to alter the fabric of our clients, of society and IBM itself, to create a truly positive impact and make the world work better for everyone.

It’s time to define your career.

About IBM
IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business.

At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

Location Statement
When applying to jobs of your interest, we recommend that you do so for those that match your experience and expertise. Our recruiters advise that you apply to not more than 3 roles in a year for the best candidate experience.

For additional information about location requirements, please discuss with the recruiter following submission of your application.

Being You @ IBM
IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

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