Digital Marketing Manager (FTC 12 months), John Murray Press Job Vacancy in hachette London EC4Y – Updated today

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Full Details :
Company Name : hachette
Location : London EC4Y
Position :

Job Description : What you’ll be doing

Are you an experienced digital marketer, looking for an exciting opportunity to work on a growing, innovative, language list?
The Michel Thomas Method is a unique, stress free approach to learning languages that works in tune with the way the brain stores and retrieves information. Numbering Stephen Fry and Emma Thompson amongst its advocates, the Michel Thomas Method has helped thousands of people to learn a new language.
To help us reach an even wider audience of potential language learners, we are looking for a digital marketing manager to support our exciting growth plans by:
Increasing traffic to the Michel Thomas website through digital advertising, as well as working with our developers to improve the customer experience on the site, to grow our conversion rate.
Effectively utilising CRM to drive traffic to the website, and engage with customers at key points in the customer journey (ie after downloading a free sample / finishing a beginners course) to move them along the sales funnel.
Supporting the successful launch of our new Michel Thomas Language App, and driving downloads post launch through new user acquisition and app store optimisation.

As part of a friendly and supportive team, you will have the opportunity to learn from and alongside your colleagues, and to take advantage of the wider training and learning opportunities available at Hachette.
Who we are looking for

We would love to hear from you if you…
Thrive in a team environment where you are encouraged to share ideas.
Have strong organisational skills with the ability to prioritise workload and meet deadlines
Are a fluent, accurate and persuasive copywriter
Are driven by results and understand how they inform marketing strategy
Have a strong design sensibility
Experienced in CRM, with a strong understanding of testing, segmenting and reporting, is essential
Prior use of Adobe Campaign is desirable
Experience of ASO (App Store Optimisation) is desirable

Knowledge of the languages market desirable but not essential
What we offer

Our staff are our greatest asset and our benefits reflect this. In addition to 25 days annual leave days per year + bank holidays, we have an extensive list of benefits that include: a wide-ranging training library, development programmes including mentoring, Cycle to Work vouchers, Private Medical Insurance, eye care vouchers, up to 70% off book purchases, a charity book shelf, 2 volunteer days per year to use at your charity of choice, many employee networks to join, summer hours (finishing at 1pm on Fridays during the summer months!), season ticket loans, rent deposit loans, generous pension schemes and much more!
Please note, we’re currently recruiting for this role in one of the following Hachette UK office locations: London, Sheffield, Newcastle or Edinburgh
Our Commitment

Hachette employs people on the basis of their abilities. We aim to attract and develop talent from a base as broad as the world of readers we want to reach, with a wide and representative range of age, faith, disability, race, gender, sexuality and socio-economic, regional and cultural backgrounds.
If you are shortlisted and need us to make any adjustments to help you attend for interview, please let us know.
The Book Trade Charity offers financial support to people looking to enter the book trade but who may struggle to afford the costs of attending interviews and undertaking junior roles. For more information visit www.booktradeentrysupport.org
Who we are and what we do

John Murray Press is a fast-growing division of Hachette UK, and our marketing team works across JKP and JMP Professional Lists, on areas as wide ranging as JKPs ground-breaking gender and autism lists, alongside leading JMP brands such as Michel Thomas and Teach Yourself. Our products range from print, e and audio books, to online courses, conferences and apps, and we are constantly innovating in our marketing activities, to connect our audiences to the right products for them.

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