Marketing Insights Analyst Job Vacancy in Domain Group Sydney NSW – Updated today

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Full Details :
Company Name : Domain Group
Location : Sydney NSW
Position :

Job Description : Marketing Insights Analyst – Sydney Office – Permanent Full Time
Who We Are
Domain Group is a leading Australian property marketplace united in our purpose to inspire confidence for all of life’s property decisions.
Our brands offer products and solutions to consumers, agents, and parties interested in property across every step of their property journey. We are motivated to innovate in our industry and leverage our unique data, products, and technology to deliver solutions to our customers that are found only on Domain.
Domain Group is a place where you can see the possibilities and turn them into realities. We offer the right size, space and environment for you to love what you do and who you do it with. A place where you can be you, experience continuous opportunities to leap, learn and grow, and truly make an impact on our products, customers, colleagues, and the industry itself.
Our Marketing Insights team is responsible for leading the development of innovative marketing measurement frameworks that ensure Domain is focused on improving marketing campaign performance and results.
Who You Are
Ideally, you’re an experienced Marketing Insights Analyst with a demonstrated depth of experience in collecting, analysing, interpreting, manipulating and visualising data to help us interrogate results and shape our strategy, you will also have:
Experience using business intelligence systems such as Tableau, and other dashboarding tools such as Google Data Studio or Adobe Workspace
The ability to visualise data in an easy to interpret manner for different internal audiences
Comfortable managing large and complex datasets
An enquiring mind that lets you analyse data quickly and effectively, and your outstanding communication skills mean you are able to convey your findings to a wide range of colleagues
Strong Excel skills including pivot tables, vlookup, charts and formulae
Experience using SQL, Tableau, Google Analytics, Nielsen, Adobe or Salesforce analytics, CRM reporting platforms
An understanding of data structures and how data sits in the data warehouse.
In a typical day you should expect to:
Leverage our analytical tools & research resources to help drive more targeted campaign plans and efficient ROI on marketing investment
Develop campaign reporting frameworks to determine how we best utilise our marketing investment
Assist the Director, Consumer Marketing in creating goals and metrics to underpin strategic plans to deliver on business growth
Query our campaign KPI’s including brand health, website and app data sets to uncover relevant insights to shape future strategy
Develop and test models to effectively attribute marketing activity and measure CLV
Test and validate creative concepts through various research panels
Drive the strategy to deliver media mix modelling analytics
Support the marketing team with proactive analysis of campaigns and consumer related data sets
Who You’ll Work With
The short answer: a truly diverse team of doers, makers, thinkers and designers who see the possibilities for property, and are busy turning them into realities. We’re building the products, and creating the experiences that are transforming a category Australians genuinely care about.
Why join us
We’re the perfect size for you to make a real impact, and we’ve created a working culture where you can be you. This means fun, safe spaces where you can enjoy a real sense of belonging:
We know that when people are happy they tend to work better and have greater work satisfaction. So here at Domain, we look after our team.

We’re big on flexible work. We encourage a healthy work-life balance, provide flexible hours and lots of work from home, a leading parental leave policy and 1 weeks paid wellbeing leave. You’ll have some great perks available which include discounts across healthcare, entertainment, food, gas and electricity, Domain Home Loans and Domain Insure discounts (just to name a few things!)
What’s Next?
We promise to give your application our full attention and to get back to you with a response either way. If it’s a good match, one of our recruitment consultants will give you a call, so keep your phone handy.

We hope you’re excited by the possibilities of a career with us.

Apply now to turn them into realities.

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