Social Media Manager Job Vacancy in Lakhmi Chand Tejoo Mal Chandni Chowk, Delhi, Delhi – Updated today

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Company Name : Lakhmi Chand Tejoo Mal
Location : Chandni Chowk, Delhi, Delhi
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Job Description : Digital Brand Manager/Social media marketing managerThe Digital Brand Manager is responsible for digital consumer experiences across the entire enterprise and its operations. The Digital Brand Manager helps a company drive growth in its brands and product lines by converting traditional physical brand management process to social media ones and over-sees the rapidly changing digital sectors like mobile applications, social media and Internet based marketing. The Digital Band Manager is responsible for executing and evolving the enterprise’s Social Media Strategy based on performance & emerging company/consumer needs. This includes but is not limited to channel roles, content strategy, and Social Persona Development.Digital Brand Manager is not only a brand and product line expert, but also a seasoned technology expert. The Digital Brand Managers is responsible for the adoption of social media technologies across the entire business. As with most top-level technology and brand management titles, the responsibilities are set by the organization’s C-Level executives.The Digital Brand Manager is responsible for the total digital image that a brand and/or enterprise presents to the outside world. They develop, implement and managing branding and marketing campaigns that promote a company and its products and/or services. He or she plays a major role in enhancing brand awareness within the digital and social networking space as well as driving website traffic and acquiring leads/customers.The Digital Brand Manager also identifies and evaluates new digital technologies and uses Web analytics tools to measure site traffic to better optimize marketing campaigns, email marketing, social media and display and search advertising.Job Summary: Located in Chandni Chowk, Delhi, Tejoo Fashions is into manufacturing and wholesale of women wear and is among the top businesses in northern India. With the traditional business rapidly evolving, TF has already invested into technology and has build its own B2B platform. TF is looking forward to adding to its team, an experienced Digital marketing professional to manage the brand TF and the brands under it.Brand manager will be responsible for understanding what makes our target audience tick, and for developing marketing campaigns that position our brand according to those motivators. These marketing campaigns will not only drive customer engagement but will further define our brand’s reputation and image in relation to the market.Job Responsibilities: Responsibilities include, but are not limited to, the following:Conduct consumer and market researchIdentify how our brand is currently positioned in the marketDesign a research-based brand strategyDevelop and execute marketing campaigns aimed at communicating our brand messageManage internal as well as external teams of graphic designers, content writers and agencies to meet the digital marketing goalsCommunicate our brand personality internally and align company around foundational ideasLead marketing team members through campaignsMeasure and report on success of marketing campaignsAnticipate consumer trends and keep brand up to dateProfile:The candidate must be from a domain catering to women apparel/clothing business.MBA in marketing/Business developmentMust have at least 4 years of experience in Digital media marketing and Brand management activitiesExperience into B2B domain is not mandatory but is a plusMust be experienced in market researchMust have handled successful digital campaigns and should have understanding of campaign trackingJob Types: Full-time, Regular / PermanentSalary: Up to ₹40,000.00 per monthSchedule:Morning shiftSupplemental Pay:Overtime payApplication Question(s):Do you have experience in fashion industry or women apparel/clothing domain?Do you consider yourself creative? Have you worked on SMM campaigns independently ?Experience:Domain: 2 years (Required)

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