App Digital Marketing Manager Job Vacancy in Zoop.One Remote – Updated today
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Company Name : Zoop.One
Location : Remote
Position :
Job Description : We are Looking for a Talented App Marketer who will create and execute effective acquisition strategies, launch new marketing programs, build relationships with networks and publishers, and optimize activities for return on investment and cost-efficiency.Responsibilities: Establish, implement and measure the effectiveness of mobile app paid advertising initiatives to drive adoption and engagement of our mobile app.Responsible for managing online advertising and display campaigns, preferably third party app advertising campaigns with mobile ad networksPlan, execute and manage the daily content of various channels (local and international), including social media, mobile app and video etc.Creating strategies for generating bold and innovative ideas for growth via paid channelsmanaging advertising campaign execution, creating and optimizing campaigns, analyzing traffic data and solving problems).Responsible for tracking, attribution, and overall data access to analyze key metrics including cost to acquire, quality of the traffic by source, and return on investment.Provide complete performance reporting and analysis on all mobile marketing campaigns and take relevant action on insights gained.Identify and manage new & existing content providers, including both individuals and financial corporates.Responsible for new customer acquisition via our mobile app.Requirements: Must have experience in Mobile App marketing, UAC and app install campaigns on various paid and owned media like Google, Facebook, Apple Search Ads, etc.Worked on Google Analytics, Appsflyer, Clevertap and other popular tools for mobile attribution, acquisition, re-engagement.Must have experience in paid mobile app marketing, mobile marketing, digital marketing, and/or display and search marketing.Should understand the concepts of Lifetime value of a user (LTV) and its application.Must have experience in delivering customer acquisition growth and optimization across key metrics.At least 2+ years of experience in App Marketing/ digital marketing/ financial editorial /Content Management.Data-driven mindset with excellent analytical and problem-solving skills.Job Types: Full-time, Regular / PermanentSalary: ₹800,000.00 – ₹1,200,000.00 per yearBenefits:Flexible scheduleHealth insurancePaid time offWork from homeSchedule:Day shiftMonday to FridayExperience:App Marketing: 1 year (Required)
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