DIGITAL MARKETING MANAGER Job Vacancy in Alyke Noida, Uttar Pradesh – Updated today

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Company Name : Alyke
Location : Noida, Uttar Pradesh
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Job Description : DIGITAL MARKETING MANAGERABOUT THE COMPANYToday, most of us lead boring lives. You wake up dreading the new day. You’ll eat breakfast while staring at a Youtube video, and then, leave for studies/work. The rest of the day, you’ll endure stressful assignments, boring chats with so-called “friends”, and infinite Instagram scrolling, only to get home and find comfort in Netflix. You go through the same sh*t every day, and slowly, your life becomes a blur.We think there is a way out of this mess- having interesting friends. Friends who love the same things as you do. Friends you can hang out and have endless conversations with. Friends who bring fun, adventure and happiness to an otherwise dull life.We are a tech startup. Our app “alyke” aims to help you find friends, near you, who share your interests. We want to make everybody’s life a little more exciting by helping them to find awesome friends.ABOUT THE JOBFundamentally, this job is about planning, developing and executing marketing strategies to make more people aware of our app and its purpose. Our marketing will be heavily focused on digital channels such as social media ads, video-content marketing, and influencer partnerships. We expect you to have a deep understanding of online user behavior, SEO, audience targeting, and pay-per-click ads.Creating a famous brand takes ingenuity- Developing novel ideas, generating creative campaigns, using marketing channels that are ignored by others. Relying on age-old strategies won’t get you anywhere. Thus, a fresh and youthful take on marketing is required.This is a role for someone who knows how to mix a wild idea with a practical pitch. Someone who has an eye for talent, a nose for bullshit, ears close to the ground, and the creative mind of a conductor. Someone who recognizes an opportunity when they see one, but knows how to steer clear of high effort low reward mirages. You see things other people miss, and you know how to put leverage to good use.Currently, we don’t have a marketing department. This means you’ll initially be expected to identify, vet, choose, and manage external vendors/agencies as well as potential employees for your marketing plan.Additional Responsibilities-· Financial capability to budget, track, and optimize marketing spend· Collecting and analyzing marketing metrics· Reach out to groups, organizations, movements, events, and other brands we should be partnering with· Regularly detail progress, setbacks, and marketing insightsOFFICE ADDRESS- XVISION IT, 10th floor, plot 19-A, Film City, Sector 16A, Noida, UP, 201301REQUIREMENT· Qualification: Digital Marketing MBA or equivalent· Experience: At least 2 years (in relevant industry)· Additional skills: SEO, market research, and a good sense of humor is greatly appreciated : )· Location: Noida/Delhi/GhaziabadSTARTING SALARY- 8.5-10.5 lakhs per annum (+1% potential equity share)HOW TO APPLYCover LetterWe want to get a sense of how you think. To that end, please use your cover letter to share with us your take on the following:· Give us an example of an early-stage startup that you think markets itself particularly well? And why?· Share an example of a time great marketing caught your attention and turned you into a customer.· Any unique insights about customer behavior in India.· Are there any influencers whose promotional material really impressed you?· Since you’ll need to bring in outside talent to get the job done, which creative agencies or freelancers do you think are doing particularly interesting work? And why?We value clear and honest communication, so use a causal writing style and don’t sound corporate (or use fancy words). Keep in mind that we do not equate length with substance, so please keep your cover letter to fewer than 1000 words. Stock cover letters won’t do – tell us why you want this job, not just any job.Previous ProjectsSend relevant work samples and anything else that will showcase your skills and talent. We love to see the extra effort and personal touches.· We value interesting people.· Have been part of amazing projects in the past? Build something weird? Or done any other cool stuff aside from work? Let us know!!· We want to work with fun people with great and diverse personalities, not some professional robots.GOOGLE FORM LINK- https://forms.gle/EHKuFr5o4dmD9LPL7Application Deadline- 13th MarchYou can expect to hear back from us? 16th March (We want to give everyone a fair chance to apply and be evaluated.)Job Types: Full-time, Regular / PermanentSalary: ₹850,000.00 – ₹1,050,000.00 per yearSchedule:Day shiftFlexible shiftApplication Question(s):Experience with PPC (pay per click)?Education:Master’s (Preferred)Experience:Digital marketing: 2 years (Required)

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