Marketing Manager – USA based Fintech Company Job Vacancy in CrossTower India Trading Pvt. Ltd. Gurgaon, Haryana – Updated today
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Company Name : CrossTower India Trading Pvt. Ltd.
Location : Gurgaon, Haryana
Position :
Job Description : Job Title: Marketing ManagerLocation: Sector – 33, GurugramCompany’s Profile:Founded in 2019, CrossTower, ranked 4th in the world by CryptoCompare, is a crypto exchange offering capital market capabilities with offices in the U.S., Bermuda, and India. CrossTower empowers smart money to push the limits of what is possible. CrossTower provides the best-in-class services and products tailored to the needs of retail traders and institutions, including hedge funds, family offices, endowments, pensions and other market participants. Because our leadership team has extensive experience building and managing traditional exchanges and structured products, we understand what’s needed to ensure the CrossTower experience is familiar to market professionals.About the Role :CrossTower is looking for a highly motivated person. Who would be responsible for bringingideas with out of the box thinking and an unconventional approach on the table to bringgrowth to our digital asset trading entity, with an emphasis on financial management, bankingrelationships, external relationships, and forecasting/planning. Our true growth hacker will behaving the opportunity to work closely with multiple teams across CrossTower such asproduct, marketing, engineering, operations, compliance and legal. This position will directlyreport to the CEO.What you’ll do:Identifying, developing optimizing growth channels and growth loops to drive usergrowth.Improve user onboarding funnel. Design and run experiments to test and validatehypotheses.Analyzing marketing data and user feedback (campaign results, conversion rates, traffic,etc.) to help shape future growth strategies.Proposing new initiatives to attract prospects and convert leads as well as testing newapproaches to capture existing demand.Providing inputs expertise to drive efficacy of product and marketing activities (contentdevelopment and optimization, advertising etc.)Planning and executing initiatives to reach the target audience through differentchannels.Should be able to research, strategize and modify growth plans to get maximum ROI.Use data analytics insights to design campaigns & achieve higher conversion rates oncampaigns.Working closely with marketing to generate content and run various campaigns.Exceptional ROI-tracking skills, able to prove what is -or isn’t-working and stronganalytical skills.Excellent people and management skills to interact with staff, colleagues,cross-functional teams and third parties and great conflict management skills.What you’ll bring:10+ years of experience in the Fintech Industry with at least 5 years experience in a similarrole preferably in a fast-moving Startup.A go-getter who thrives in a fast-paced startup environment that possesses a growthmindset.Excellent verbal written communication along with dynamic confident approach.Team player who fosters team spirit in a global setting.Possess excellent analytical skills and leverage data, metrics, analytics and consumerbehavior trends to generate creative ideas.A highly goal-oriented individual who is resilient in your pursuit of growth.Open-minded, curious and a strong problem solver.Developing and executing online and offline campaigns, including gamification, digitalmarketing, brand partnerships, on-ground activation etc., to drive traffic to digitalchannels.Experience in running successful growth experiments.Able to think out of the box to solve problems/bring growth.100% Number driven approach.Should be from Gurugram or okay to relocate.Link to apply: https://cutt.ly/0PanrrEJob Types: Full-time, Regular / PermanentSchedule:Flexible shiftAbility to commute/relocate:Sector 33, Gurgaon – 122003, Haryana: Reliably commute or planning to relocate before starting work (Preferred)Education:Bachelor’s (Preferred)Experience:Total: 10 years (Preferred)
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