Digital Marketing Specialist Job Vacancy in GRADEWAY PREP Shaikpet, Hyderabad, Telangana – Updated today
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Company Name : GRADEWAY PREP
Location : Shaikpet, Hyderabad, Telangana
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Job Description : Gradeway Prep is one of India’s Leading online test-prep platform with operations across India, the USA & Malaysia. Gradeway provides training for various entrance exams like GRE, GMAT, IELTS, and Admission consulting services for study abroad.We are looking for a Digital Marketing Specialist /Sr. An executive who will be a part of the Marketing team. Excellent digital marketing skills and the ability to think creatively is a must for this role, as creating and optimizing high-performing ads and their measurement will be a key responsibility. The right candidate will be self-motivated and always go the extra mile to deliver.Key Responsibilities1. Responsible for managing Google, Facebook & Instagram channels for performance marketing and affiliate marketing2. Create, execute and optimize campaigns end-to-end on various channels to maximize ROAS3. Innovate, come up with new campaign ideas and share them with other team members4. Work with the design and content teams to develop best-in-class marketing campaigns optimized for new user acquisition & conversion, relevance, and customer preferences5. Work closely with the team leads to create & drive strategy with the right prioritization of initiatives to deliver the highest returns on performance marketing spends6. Continuously track and measure campaign level, ad-set level, and ad level performance and come up with actionable insights7. Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on daily basis and prepare performance reports8. Acquire insights in online marketing trends in the industry , best practices and keep strategies up-to-date9. Collaborate with internal stakeholders on campaign production schedules, modify activity, and notify stakeholders of relevant outcomes, fluctuations, and plansExperience, Skills & Qualifications:1. 2-6 years of experience in campaign management/ managing Google/Facebook ads2. Bachelor’s Degree & Must have experience in the education sector.3. Excellent analytical skills4. Good communication & inter-personal skills5. Creative outlook and an eye for detail6. Ability to multi-task, work in a fast-paced start-up environment, and get-things-done.Job DetailsSeniority LevelMid-Senior levelIndustry -E-learningEmployment Type-Full-time*Experience in Ed.Tech applications are preferrredEmployment TypeFull-timeJob Types: Full-time, Regular / PermanentSalary: ₹300,000.00 – ₹800,000.00 per yearSchedule:Morning shiftSpeak with the employer+91-XXXXXXXXXX
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