Sr Manager SEO and Website Governanace Mumbai Job Vacancy in ICICI Prudential Life Mumbai, Maharashtra – Latest Jobs in Mumbai, Maharashtra

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Company Name : ICICI Prudential Life
Location : Mumbai, Maharashtra
Position :

Job Description : Understand requirement of the stakeholders, define clear objectives, manage day

to day interactions & build consensus

Create reports and determine key performance metrics

Measure and report performance of all marketing campaigns, and assess ROI and

KPIs

Monitor market trends, research consumer markets and competitors’ activities

Oversee new and ongoing marketing and advertising activities

SEO & Website Analytics | Governance

Optimising copy and landing pages for search engine optimisation

Performing ongoing keyword research including discovery and expansion of

keyword opportunities

Researching and implementing content recommendations for organic SEO

Analysing website and social media pages (FB, Instagram, LinkedIn, YouTube,

Quora etc.), making recommendations for improvement

Monitoring website traffic, search results, and developing strategies

Generating content ideas and working on content creation

Updating outdated content

Optimising pages for desktop, tablet, mobile etc.

UI | UX understanding

Analysing the consumer journies and optimising accordingly

Developing link-building strategies

Keeping up to date with new trends and SEO best practices

Working with web development and relevant teams to implement solutions

Understanding the behavior and expectations of online visitors

This post is listed Under  Digital marketing

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