Director of Marketing Job Vacancy in Pueblo Medical Imaging Las Vegas, NV – Latest Jobs in Las Vegas, NV

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Company Name : Pueblo Medical Imaging
Location : Las Vegas, NV
Position : Director of Marketing

Job Description : JOB DESCRIPTION AND PERFORMANCE STANDARDS
Job Title: Director of Marketing
Date Updated: February 2022
Direct Report: Practice Administrator
FLSA Status: Exempt
Hours Worked: 40+/week
BASIC PURPOSE OF THE JOB Directs and manages day to day marketing activities to promote radiology services offered at our outpatient centers to increase business volume and brand awareness.
MINIMUM REQUIREMENTS

5 years previous marketing experience in a physician based setting with familiarity to an outpatient facility/hospital environment. Previous radiology marketing experience is preferred.
Must possess exceptional oral and written communication skills and excel in building positive public relations.
Must possess a valid driver’s license, valid auto insurance and reliable transportation to carry out the essential functions of the position.
Ability to read, write and communicate fluently in English is essential. Multi-lingual abilities are preferred.
Must have familiarity with most modern office equipment including copiers, computers, phones and fax machines.
Requires strict self-direction to accomplish company goals with minimum supervision.
Must possess tact and diplomacy and present in a courteous and professional manner when dealing with the public, staff, doctors, and direct report.
Must travel to hospitals, outpatient facilities and referring doctors in the Las Vegas area to perform marketing objectives.

MENTAL AND EMOTIONAL REQUIREMENTS

Must be able to organize multiple projects simultaneously.
Uses independent discretion/decision making.
Must be able to make decisions under pressure.
Must manage stress appropriately.
Must be able to work alone effectively and efficiently.
Must be able to work in close proximity to others in an office environment.

ESSENTIAL FUNCTIONS Essential functions are critical or fundamental to the performance of the job. They are the major functions for which the person in the job is held accountable. The following are the essential functions of the job.Duties:
1. Build and maintain strong relationships with key stakeholders within our insurance, workers comp, and physician markets.
2. Monitor marketing staff adherence to policies, productivity, conduct annual performance reviews, approve staff timekeeping, and issue disciplinary actions accordingly. Train new marketers.
3. Analyze and track volume through statistical reports to determine which offices and carriers we need to target to increase revenue.
4. Schedule, organize and attend marketing functions, to promote positive company image and position within the community.
5. Manage company’s social media accounts. Work with management team to investigate and follow-up on complaints that are submitted via online platforms.
6. Plan and organize all company events.7. Research, develop and maintain the advertising material for publication of services and order promotional material to present to referring doctors and potential clientele at various health fairs and public events.8. Manage the order and delivery of holiday baskets for top referring offices annually.9. Install EHR and PACS portals for referring physician access and handle all HIPAA regulatory requirements for the access.10. Plan coordination and execution of promotional activities including print, electronic media, trade show, direct mail and signage.11. Perform other duties and special projects as assigned.
Job Type: Full-time
Benefits:

401(k)
Dental insurance
Health insurance
Paid time off
Vision insurance

Schedule:

8 hour shift

Experience:

Marketing: 5 years (Preferred)

Work Location: Multiple Locations

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