Public Information Officer – Marketing Job Vacancy in City of Las Vegas City of Las Vegas, NV – Latest Jobs in City of Las Vegas, NV

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Full Details :
Company Name : City of Las Vegas
Location : City of Las Vegas, NV
Position : Public Information Officer – Marketing

Job Description : About the Position

Career Opportunity
The City of Las Vegas invites applications for Public Information Officer under the Office of Communications – Marketing division. Under general supervision from the Deputy Communications Director or Marketing & Brand Supervisor, this position prepares public information in support of the city’s public information program & marketing initiatives; and performs related duties as assigned. The Public Information Officer assigned to Marketing is responsible for monitoring and maintaining the city’s brand standards and all marketing activities in support of and as it relates to the overall city brand and the branding within city departments.
Ideal Candidate

The Public Information Officer assigned to Marketing creates or contributes to marketing messages, strategies and campaigns that support key departments’ marketing efforts and the city’s overall strategic initiatives.

Distinguishing Characteristics

Public Information Officer – This is the full journey level class in the Public Information Officer series. This class is distinguished from the Sr. Public Information Officer by the performance of the full range of duties and tasks, but is not expected to perform the most complex and difficult responsibilities, nor is it expected to perform with the same degree of independence.

Supervision Received
Receives direct supervision from supervisory and/or management staff.

SELECTION PROCESS:

The selection process will include a review of all applications
with only the most qualified participating in an interview.
Final candidate selection will include hiring interview (if applicable).
Any individual offered employment will be required to pass a pre-employment drug test and complete background check. Some positions may require preliminary background checks.

When Assigned to Marketing:

Participates in all services and activities of the department related to public information with a specific focus on marketing. Maintains the confidentiality of all information handled in the course of business.
Uses sound communications techniques and principles to research and compose various types of correspondence, such as collateral materials, advertising and marketing messages, marketing plans, newsletter marketing, and marketing video scripts, in an effort to inform the public about the activities of the city of Las Vegas.
Assists with setting brand standards and policies with Director of Communications, the deputy director and marketing & brand supervisor for review and implementation by City Manager. Upon implementation, edits and ensures (with team) all communications material created by other city staff remains consistent to brand standards & policies.
Works with graphic design and print media teams to ensure city’s design standards are consistent.
Works with city departments and uses sound marketing techniques and principles to research, develop and implement marketing campaigns that inform the public about the activities of the city of Las Vegas.
Coordinates placing media buys (TV, radio, newspaper, etc.) in support of marketing campaigns.
Coordinates purchase orders, invoices and contracts related to marketing purchases.
Creates agendas for meetings with city departments, conducts meetings and assists with assignments from meetings.
Provides support to the City Manager’s Office, Mayor and City Council, and key departments as it relates to marketing theory and practice.

Essential Functions:

Participates in all services and activities of the department related to public information and marketing; maintain the confidentiality of all information handled in the course of business.
Uses sound public relations, communication and marketing techniques and principles to research and compose various types of communications, such as news releases, media advisories, digital content, brochures, speeches, speaking points, advertisements, market research, marketing plans and marketing related videos, etc., to inform the public about the activities of the city of Las Vegas.
Provides support to the City Manager’s Office, Mayor and City Council, and departments as it relates to communicating the city’s message to the public and the media through various communication channels.
Participates in planning, organizing or publicizing city events, including news conferences.
Attends city events to communicate during the event through digital channels and other methods.
Assists in communicating with the public and media during an emergency.
Assists with creating internal communications programs, publications, content and resources for city employees.
Edits materials created by other city staff, including news releases, brochures, fliers, and other digital content, etc.
Attends City Council and other city meetings as needed to provide staff support and communicate to the media and public about outcomes.
Provides support to KCLV Channel 2 as needed by developing scripts and conducting interviews for segments on programs.
Works with departments on needs relating to public information so content can be developed and distributed to the public and media via various communication channels.
Acts as spokesperson for the city when needed, providing interviews on camera, print and radio.
Participates in and provides media training for departments.
Maintains effective relationships with staff of other government entities such as other cities, the county, the state and regional districts.
Stays informed on best practices and current trends in the area of assignment.
When assigned to Spanish Outreach position, will be expected to perform any of the above essential functions in Spanish, including speaking, reading, writing, and translating.

Marginal Functions

Assist other areas of assignment as needed in the various disciplines with the Public Affairs Office.
Represent the department and may represent the city at public appearances.
Perform related duties and responsibilities as required.

MINIMUM REQUIREMENTS

Experience
:

Depending on assignment, two years of increasingly responsible experience is required in one of the following areas: public relations, marketing, advertising, journalism, communications, web content design/development, digital media, social media or a related area.

Training
:

Bachelor’s degree from an accredited college or university with major in public relations, marketing, advertising, journalism, communications, communication design, web design or a closely related field. A combination of formal education and directly related work experience may substitute for the degree. The city assesses 1.5 years of fulltime experience as equivalent to one year of education.

Special Requirements

When assigned to Spanish Outreach, Spanish bilingual skills are strongly preferred.

When Assigned to Marketing:
Principles of marketing and media buying.

Knowledge of:

Associated Press style, spelling, grammar and punctuation.

Modern office procedures, methods and computer software and hardware.

Las Vegas valley civic, business, and cultural organizations.

Needs and challenges of various cultural, racial, and socioeconomic groups of the Las Vegas valley.

Principles and procedures of record keeping.

Techniques and practices of organizing and coordinating programs, activities and special events.

Techniques for handling highly confidential and sensitive information.

Operations of public relations, marketing or other communications functions.

General operational characteristics, services and activities of a Communications Department or Agency.

Online methods of communication including writing for social media platforms.

Ability to
:

Write and edit various types of communications, such as news releases, media advisories, social media postings, brochures, speeches, speaking points, advertisements, web page content, market research, marketing plans and marketing related videos.

Direct and coordinate the work of assigned staff.

Assist with the selection, training, and evaluation of staff.

Learn the operational characteristics, services and activities of the Office of Communications.

Understand the organization and operation of the various city departments and divisions.

Interpret and apply administrative and departmental policies and procedures.

Work in the absence of supervision, exercising independent judgment and personal initiative.

Perform responsible administrative work in a high-profile position dealing with topics under intense public and media scrutiny and respond appropriately as situations change.

Communicate effectively in a variety of situations and with a wide variety of people.

Speak, write, read, and translate Spanish to English and English to Spanish (for assigned positions). Deliver presentations in Spanish to various groups.

Plan, schedule and organize all aspects of a large-scale special event or news conference.

Independently prepare correspondence and memoranda.

Organize and disseminate information appropriately.

Communicate clearly and concisely, both orally and in writing.

Establish and maintain effective working relationships with those contacted in the course of work.

Implement emerging and new forms of communication for public outreach.

Guide and train others.

Meet critical deadlines.

Manage multiple assignments.

Competencies: Core Workforce Competencies Professionalism – Demonstrates core values by being honest, respectful and positive. Effective Communication – Expresses verbal and written thought in a clear and understandable manner. Customer Focus – Demonstrates genuine concern and satisfies external and/or internal customers based on the CLV core purpose and values. Adaptability – Able to effectively modify behavior to suit changing workforce demands. Problem Solving – Solves problems by considering all causes, solutions and outcomes. Productive Partnerships – Develops, maintains and strengthens partnerships with others. Technical and Safety Expertise – Possesses a depth of knowledge, skill and ability in a technical (job) area.
WORKING CONDITIONS
Environmental Conditions: Travel from site to site; work in office and field environments; work in inclement weather conditions; exposure to computer screens. Physical Conditions: Essential and marginal functions require: Maintaining mental capacity which allows the capability of: – Making sound decisions; – Effective interaction and communication with others; and – Demonstrating intellectual capabilities. Maintaining physical condition appropriate to the performance of assigned duties and responsibilities which may include the following: – Walking, standing or sitting for extended periods of time; and – Operating computerized equipment. Maintaining effective audio-visual discrimination and perception needed for: – Making observations; – Communicating with others; – Reading and writing; and – Operating computerized equipment.

CITY OF LAS VEGAS, NEVADA
Appointive Compensation and Benefits – 2021
COMPENSATION
Annual Base Pay Increases

Employees are eligible for annual performance-based merit increase or cash bonus, typically in first pay period of fiscal year.
City Manager and City Council may approve annual cost of living increase.

BENEFITS
Uniform Allowance

Applies to uniformed appointives in Fire & Rescue, Public Safety, and Municipal Court, currently $1,500/year

Retirement

Eligible employees participate in the Public Employees’ Retirement System of Nevada (PERS). PERS, a statewide defined benefit plan, calculates retirement benefits based on 2.25 percent (current percentage for employees hired 7/1/15 and after) for each year of service, applied to the employee’s highest consecutive 36-month average salary. PERS also requires that employees share 50 percent of the PERS contribution, which is implemented by reducing the City’s salary ranges. The highest consecutive 36-month average salary is increased commensurate with the salary range reductions required by PERS.

Deferred Compensation Plan

The city offers a 457(b) Plan, a government deferred compensation plan similar to a 401(k) plan. It offers both pre-tax and after-tax savings and investment options.

Deferred
Compensation Match

City provides a 100% match annually (on a per pay period basis) to your contributions, up to the following amounts in a 401(a) plan –

Years 1-2 (0-24 months) $4,000
Years 3-4 (25-48 months) $5,000
Year 5 (49-60 months) $6,000
After 5 years (>60 months) $6,000

Employees are fully vested in the match after 5 years of service or at age 65.

Medical, Dental and Vision Insurance

Employees are covered the first of the month following date of employment. Five medical plans, two dental and two vision plans are available. City pays 100% of employee premium + 50% of dependent premium.

Life and AD&D Insurance

City provides $100,000 insurance at no cost.
Additional voluntary life insurance and AD&D insurance available for purchase.

Disability Insurance

City provides long term and short term disability policies:

STD:

City pays 100% of base salary, for up to 90 days of medical disability lasting over one week under STD, from first day of disability
City pays 100% of base salary for a period over 90 days, if employee has applied for long term disability or PERS disability retirement, until a determination is final or employee is separated
Note: Public Safety Appointives are not eligible for City STD benefits.

LTD: Benefits begin after 90 days of disability. Payment is up to 60% of earnings, up to $11,000/month, and may not be supplemented with sick or vacation.

Tuition Reimbursement

Employee Assistance Program

Annual Health & Wellness Reimbursement

Employees may apply for reimbursement up to $2,000 per year for out of pocket health & educational wellness expenses. Up to $1,000 (half of the $ 2,000 annual benefit) may be used by you or an immediate family member for STEAM (Science, Technology, Engineering, Arts, and Mathematics) classes taken in pursuit of a college degree. Also, up to $1,000 (half of the $2,000 annual benefit) may be used by you or an immediate family member for your direct repayment of student loans.

ANNUAL PHYSICAL EXAMS

Employees covered by a City health plan and their covered spouse and dependents over age 18 are eligible for a comprehensive wellness physical exam annually at no cost to them at WellTrac.

VACATION

Year 1: 3.69 hours/pay period = 96 hours/year
Years 2 – 5: 5.85 hours/pay period = 152 hours/year
Years 6 – 10: 7.08 hours/pay period = 184 hours/year
Years 11 – 15: 7.69 hours/pay period = 200 hours/year
Year 16 and over: 8 hours/pay period = 208 hours/year
Maximum Accrual: 250 hours, no accrual beyond that point (Public Safety Appointive (PSA) group retains 2 times annual accrual max)
Sell Back: Annual leave may be accumulated to a maximum of 250 hours; no accrual beyond that point. June and December sell-back, must leave balance of 40 hours.

HOLIDAY

City provides 11 holidays plus a birthday holiday.

SICK LEAVE

Sick Leave Accrual: 4 hours / pay period = 104 hours/year
Sick Leave, maximum accrual: 480 hours; no accrual beyond that point (Public Safety group retains 840 hours max with continual accrual)
Sick Leave, annual buy-back: None (Public Safety group retains annual buy-back)
Sick Leave payout at separation: None (Public Safety group retains 50% payout between 5 and 20 years of service, 100% payout over 20 years of service)

RETIREE HEALTH AND LIFE INSURANCE

Available for purchase- retiree pays full cost of premium.

NOTE: The City’s Benefits programs can be amended, reduced or eliminated at any time with or without notice as a management prerogative.
Revised 01/2021

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