Marketing Channel Manager Job Vacancy in Mountain America Credit Union Sandy, UT 84094 – Latest Jobs in Sandy, UT 84094

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Company Name : Mountain America Credit Union
Location : Sandy, UT 84094
Position : Marketing Channel Manager

Job Description : To be effective, an individual must be able to perform each job duty successfully.

Assists in developing overall marketing and media plans to promote products throughout designated Mountain America footprints.
Develops strategic marketing plans to support corporate-wide critical measures.
Develops marketing plans to promote Mountain America’s products and services through television, radio, outdoor, point of sale, print, e-mail, direct mail, and digital channels
Analyze media proposals and make recommendations
Propose and manage campaign budgets
Executes marketing plans ensuring specific product growth goals are met and campaign ROI metrics are reached.
Analyzes market trends, demographic information, segmentation tools, environmental and community influences to effectively engage with members.
Works with business partners to understand markets, growth opportunities and performance standards
Works closely with marketing leaders and business partners to execute overall product marketing strategies
Builds and maintains business partner relationships
Manages projects using project management software tools from inception to completion including the organization of project teams to complete objectives
Develops proposals for new promotions, manages projects and ensures milestones are on track and deadlines are met
Writes marketing briefs and post campaign analysis
Supports business partner needs as requested, and makes recommendations as needed
Engages internal stakeholders to understand their business requirements, and objectives
Works with internal creative, digital, social media and automation teams to develop, launch and execute marketing campaigns
Monitors ROI, metrics and reporting dashboards for assigned marketing campaigns.
Serves as departmental liaison between numerous internal departments and marketing
Provides information, answers questions, and ensures consistency in relation to all marketing efforts
Performs other duties as assigned

KNOWLEDGE, SKILLS, and ABILITIES
The requirements listed are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions.

Experience

Seven plus years in progressive marketing roles
Seven plus years of experience in project management, and seven plus years of marketing experience.
Track record of performance excellence meeting targets and objectives
Working knowledge and experience with quantitative analysis, statistics, etc.
Experience in data and analytics management, to develop accurate market and product forecasts.
Ability to analyze business needs and formulate them into effective marketing strategies

Education
Four-year college degree or equivalent.
Bachelor’s Degree in Mass Communications, Advertising, Marketing, or related field.

Licenses, Certificates, Registrations
n/a

Computer/Office Equipment Skills
Competent in Microsoft Excel, Microsoft Access, advanced skills in Microsoft Word and PowerPoint.
Experience in project management software

Managerial Responsibility
Has no supervisory/managerial responsibility.

Other Skills and Abilities
Experience with marketing campaign management and advertising
Experience with executing marketing campaigns through mass media, direct mail, point of sale and digital channels.
Knowledge of media buying tactics and strategies
Knowledge and experience with financial product and services

PHYSICAL ABILITIES / WORKING CONDITIONS

Physical Demands
Must be able to stand, walk, and use hands to handle/feel occasionally
Ability to sit, talk, and hear consistently

Vision Requirements
Close vision (clear vision at 20 inches or less)
Distance vision (clear vision at 20 feet or more)
Color vision (ability to identify and distinguish colors)
Depth perception (three-dimensional vision, ability to judge distances)
Ability to adjust focus (ability to adjust the eye to bring an object into sharp focus)

Weight Lifted or Force Exerted
Ability to lift up to 50 pounds occasionally

Environmental
There are no unusual environmental factors (such as a typical office)

Noise Environment
Moderate noise (business office with computers and printers, light traffic)

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