Digital Marketing Manager Job Vacancy in Honest Brand Reviews Toronto, ON – Latest Jobs in Toronto, ON
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Company Name : Honest Brand Reviews
Location : Toronto, ON
Position : Digital Marketing Manager
Job Description : Hello! We’re Honest Brand Reviews and we are on a mission to empower consumers with information to make the best shopping decisions.With more brands and products available online today than ever before, we strive to be the go-to destination consumers visit before shopping online.We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.Responsibilities Own the Paid Search campaigns across Google, Bing and other PPC channelsOwn the Social marketing campaigns across Facebook & InstagramOwn the Display marketing efforts across Taboola & OutbrainBuild out and execute on SEM campaign optimization strategies through ad copy testing, quality score improvement, keyword management, landing page testing, etcMaintain daily, weekly, monthly & quarterly reporting for managed campaignsInterpret trends and make recommendations based on ROI, CPA, CPC, CTR and ROASCollaborating with our SEO team to identify the best keyword phrases to target in multi-dimensional digital marketing campaignsBrainstorm new and creative growth strategiesCollaborate with internal teams to create landing pages and optimize user experienceCollaborate with agencies and other vendor partnersRequirements Proven working experience in digital marketingExperience in setting up, operating, and optimizing Google Adwords & Facebook campaignsExperience in creating & optimizing landing pages and user funnelsSolid knowledge of website analytics tools (e.g., Google Analytics)Job Type: Full-timeSalary: $60,000.00-$120,000.00 per yearSchedule:Monday to FridayApplication question(s):What were you responsible for at your recent job?
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