Marketing Manager (only from Restaurant business/ Food Retail) Job Vacancy in Talent Leads HR Solutions Mumbai, Maharashtra – Latest Jobs in Mumbai, Maharashtra
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Company Name : Talent Leads HR Solutions
Location : Mumbai, Maharashtra
Position : Marketing Manager (only from Restaurant business/ Food Retail)
Job Description : Job Description
Roles and Responsibilities
Marketing Manager
Calendar Planning- Develop and design the annual brand marketing plan and a detailed monthly calendar to support the AOP. Oversee and assist in implementation of the marketing plans and monthly calendars.
Marketing Strategy- Taking brand ownership and devising the brand & marketing strategy, with a multi-channel approach in-line with the brand positioning
Budget Planning & Management- Prepare and manage the annual marketing budgets with month-wise, campaign-wise and channel-wise allocation; and a monthly marketing MIS to understand budget vs expense
Agency & Team Management- Supervise and manage all agency partners for strategy, planning, execution and performance.Set KPIs and build a high-performance team of internal resources and external agencies to achieve revenue goals and efficiency improvement.
Cross-functional Communication- Lead internal discussions with culinary, operations, bar, business teams for their necessary inputs and support for timely implementation of marketing campaigns.Drive alignment with cross-functional teams and external agencies to deliver integrated marketing campaigns.
Performance & Growth Marketing- Devise the approach and implement effective, ROI-driven digital marketing, growth/ performance marketing campaigns for direct and measurable business growth.
Design & Collateral- Lead creative development of all design, marketing collateral to ensure effective design, in-line with brand identity and positioning with effective messaging and design communication
Social Media Management- Maintain and improve social media presence with trending formats, moment marketing, and visual and written content in-line with brand positioning
Brand Assets & Shoots- Maintain, build and optimize a rich brand assets bank with fresh, innovative, on-trend content formats, photo shoots, video shoots, press releases, brand decks, website, etc
PR & Influencer Marketing- Craft and deploy influencer campaigns, PR and experiential marketing tactics aligned with broader marketing strategy
E-Commerce Marketing- Strategy and alignment for a robust e-commerce performance plan on delivery aggregators and owned platforms with offers, CPC, visibility, hygiene
Database & CRM- Oversee database management, customer feedback reports, NPS, CSAT scores. Drive automated direct marketing campaigns with available CRM tools and engaging content.
Analytics- Measure and analyse performance and ROI for each marketing channel and campaign to study results against business goals
Role:Marketing Manager
Salary: 12,00,000 – 15,00,000 P.A.
Industry:Hotels & Restaurants
Functional Area:Marketing & Communication
Role Category:Marketing
Employment Type:Full Time, Permanent
Key Skills
PRMarketing Management
Education
UG:Any Graduate
PG:MBA/PGDM in Marketing
Company Profile
Talent Leads HR Solutions Pvt Ltd
Platform for specialist Indian food and beverage
Company Info
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Contact Company:Talent Leads HR Solutions Pvt Ltd
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