Digital Marketing Executive Job Vacancy in Princeton IT Services Kakinada, Andhra Pradesh – Latest Jobs in Kakinada, Andhra Pradesh – updated today

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Company Name :
Princeton IT Services
Location : Kakinada, Andhra Pradesh
Position : Digital Marketing Executive

Job Description : Digital Marketing Specialist
The role requires a strong grasp of current marketing tools and strategies and be able to lead multi-level campaigns from concept to execution. The digital marketing specialist will plan and execute campaigns and strategies related to business needs.
Responsibilities
Plan and execute all digital marketing, including SEO/SEM, marketing database, email marketing, social media and paid advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute and prepare performance and competitive reports
Collaborate with internal teams to create artworks and webpages
Requirements
Knowledge in digital marketing including SEO/SEM, email, social media and advertising.
Excellent writing and storytelling skills
Highly creative with experience in identifying target audiences and devising digital campaigns that inform and engage
Solid knowledge of marketing automation and analytics tools (e.g., Sprout Social, Google Analytics)
A positive, collaborative attitude
Ability to learn, understand and express new subject matters
Communication skills to manage and coordinate on projects with a global, cross-functional team
Bachelor’s degree in marketing, business, communication or related fields

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