Marketing Manager Job Vacancy in University of Wollongong in Dubai Dubai – Latest Jobs in Dubai – updated today
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Company Name : University of Wollongong in Dubai
Location : Dubai
Position : Marketing Manager
Job Description : About UOWD
The University of Wollongong in Dubai (UOWD) is one of the region’s oldest, most prestigious and forward-thinking tertiary institutions. Our curriculum and teaching practices reflect those of UOW Australia, which constantly ranks among the top 2% of universities worldwide, and are nationally and internationally recognized. Our continuous efforts in providing an education of world-class standards, are evident in our longstanding ranking in graduate employability and also the reason why our graduates are highly sought after by employers.
UOWD is truly a dynamic and diverse institution that offers a broad spectrum of programs in Business, Engineering, Information Sciences as well as Arts, Media and Humanities, aiming to develop graduates who are ethical, agile, technologically literate and ready for multicultural workplaces. Our programs are relevant and industry related with a strong focus on encouraging creative and critical thinking, problem-solving and the development of unique leadership skill sets.
Position Description
Reporting to the Head of Marketing, the Marketing Manager is responsible for brand development, marketing, public relations and retention marketing for potential students.
Key responsibilities for this role include devising and implementing a marketing plan within approved budget and analyzing, measuring the effectiveness of lead generation campaigns. In addition, overseeing the team’s creation and maintenance of all marketing collaterals.
The position works closely with the student recruitment team to assist in the acquisition target for the bachelor’s, master’s degree and UOWD college programs. Provides leadership to the Marketing team of specialists across media, events and digital, as they create and implement strategic marketing initiatives with the purpose of enrolling new students.
Education and Experience
Essential:
Degree in Marketing or Business
Minimum 5 years of Marketing experience, preferably within the Education sector
Experience in agency & client level media negotiations and deal setting
Experience in Digital Planning, Buying & post analysis
Experience in TV/Radio Planning, Buying & post analysis
Experience in reporting and posting using tools such as Hootsuite, HubSpot, etc
Experience working with popular CRM platforms: Sugar, Hubspot, Salesforce, etc
Copywriting experience
Knowledge and Skills
Essential
Demonstrated capability Marketing insight and innovation within a high involvement product environment
Excellent communication skills. Must be a team player, working well with others
Must be a natural problem solver, very inquisitive and passionate.
Results driven professional
Ability to work effectively and succeed in a dynamic, entrepreneurial environment
Thorough understanding of popular social media channels including: Facebook, Twitter, Instagram, LinkedIn, YouTube
Website content management (CMS)
Event planning and management
Desirable:
Photography and videography
Graphic design
Personal Attributes
Is agile and adaptable.
Is a team player
Ability to maintain the strictest levels of confidentiality at all times
Has integrity and operates with transparency
Resilient and adaptable to change
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