Content Marketer Job Vacancy in Basecamp Startups Indore, Madhya Pradesh – Latest Jobs in Indore, Madhya Pradesh

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Company Name : Basecamp Startups
Location : Indore, Madhya Pradesh
Position : Content Marketer

Job Description : We are looking for an analytical thinker with an audience-first mindset for the role of content marketer. The candidate must have an experience of 3-5 years.

Responsibilities

Researching trends related to your field and orchestrating digital content strategies across all online platforms
Knowing your audience and what you can do for them
Creating engaging and original blog posts, emails, and social media posts targeted to your audience based on current trends thereby driving traffic and engagement that translates to sales and brand promotion
Use online tools to find out what questions your audience is asking and develop content to answer those questions
Repurposing popular content across multiple platforms
Collaborate with design and writing teams to produce high quality content
Develop editorial calendar, delegate tasks and ensure deadlines are met
Creating email campaigns targeted to users who sign up for gated content or opt-in to the mailing list
Measuring the results of marketing activity to inform future marketing campaigns
Implementing SEO best practices
Knowing which platform different kinds of content are best suited to

Requirements

Bachelor’s degree in marketing or related field
Excellent written and verbal communication
3-5 years of experience in producing content for the web specifically, as well as channel-specific knowledge (blog, SlideShare, Facebook, Twitter, etc.)
Experience in producing smart CTAs according to the visitor lifecycle stage

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