Social media strategist Job Vacancy in Nine Digital New Delhi, Delhi – Latest Jobs in New Delhi, Delhi – updated today
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Company Name : Nine Digital
Location : New Delhi, Delhi
Position : Social media strategist
Job Description : We are looking for an experienced social media strategist to join our team. You must have proven experience of devising and implementing successful digital marketing campaigns, have a high degree of understanding of social media platforms and how they can benefit business as well as a solid understanding of search engine optimization and how it is complimented by social media.
If you are a motivated self-starter, with superb communication and written skills and strong knowledge of content creation and seeding (including the ability to analyze, test and research ideas fully), then we want to hear from you.
Your role will be to create, develop and manage campaigns for customers and increase traffic, interaction and revenue via social media. To develop specific community mapping documents based on individual clients needs, setting up the technical aspects of each campaign where needed or on an ad-hoc basis and tracking of each of the campaigns, from reputation management to engagement metrics. You will need to assess strategies currently in place for existing clients and to recommend new or amended campaigns to help grow brand awareness, increase traffic, improve return on investment and grow the various social media properties.
Main responsibilities
Campaign Strategy
To provide strategic social media campaigns for clients (all aspects including creating, tracking, technical setup, blogger outreach, seeding, structure, delivery and results analysis)
To define innovative social media strategies for high profile brands with a strong focus on ROI
To run competitions of varying size from massive yearly multi-channel competitions to simple giveaways via web 2.0 properties
To ensure social search is fully integrated to the overall digital marketing campaign
To focus campaign work around agreed client objectives and monitor results through agreed KPIs
Client Focus
To provide reputation and brand crisis management
To aid the Head of social media with pitch documentation and presentation
To provide new clients with a full social media audit specific to their industry
To act as a point of contact for social media queries for clients and Nine Digital staff
To act as a representative of the social media team in client meetings, providing valuable direction
Technical & Analytical
To maintain a high level of social media knowledge in all streams
To provide community mapping and competitor analysis
To research and develop social tools
KPIs and Best Practice
To be a stakeholder in helping achieve growth and activity for the Nine Digital brand via social media
To help the Head of social media develop the voice of the company on social media
To provide insight and thought on social media to ensure Nine Digital remains on the cutting edge of all things social media
To aid the Head of social media to increase visibility of the Nine Digital brand
To help monitor, maintain and improve KPI’s related to social media
To actively contribute to the Nine Digital blog
Key skills and experience
High-level understanding of the different social media channels Strong knowledge of content creation, online PR, Social Media optimization and engagement.
Strong background within Digital Media
A proven track record of delivering results through strategic social media campaigns.
Experience of building creativity into campaigns
Understanding of market trends and campaign analysis
Strong presentation skills both verbally and written
Have own site or blog, regularly use a variety of social media properties and enjoying testing/exploring
Demonstrable success of social community building
Proficient user of Google Analytics plus other social media metrics platforms/tools
Proactive and highly organized, with strong project management and planning skills
Excellent communication and presentation skills and ability to deliver clear and concise ideas to internal and external customers of all levels
Able to work both on own initiative and as part of a team
Key behaviors
Bright, motivated and driven, with a thirst for digital knowledge
A real passion for social media • Embrace chaos whilst working well under stress
Thrive on change
Continual research mentality
Enjoy knowledge sharing and networking
Enthusiastic, analytical, creative, innovative and confident
Reliable, flexible and cooperative
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