Product Marketing Manager Job Vacancy in Disprz Mumbai, Maharashtra – Updated today

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Company Name : Disprz
Location : Mumbai, Maharashtra
Position :

Job Description : Responsibilities (not exhaustive)Some key responsibilities include:Owner of the funnel from customer acquisition to driving engagement and usage to loyalty and retention on the product offerings.Identifying funnel drops and working on marketing mix and product improvements to address the same.Help create and meet benchmarks on conversion funnel / put in place analytics for the same.Owner of all GTM of new feature releases to develop customer insight to drive product marketing strategy.Owner of product positioning and messaging .Work with marketing, product, sales, tech to take the product /feature release to market.Drive competitive analysis, understanding of tech trends that impact product usage…Acquisition – driving inbound traffic to the product through work with the marketing team, managing trial experience and converting inbound traffic to leads.Driving both lead journey for enterprise full stack offerings and conceptualizing self serve purchase journey for modular standalone offerings Engagement – programs to drive DAU’s, MAU’s, time spent on websites.Own engagement analytics and proactively understand user behavior and identify + address reasons for drops in engagement through marketing campaigns and product improvements. Retention / Conversion.Drive programs to convert trial users to paid users / high interest prospects. Classic product management:Drive consumer research and understanding to drive better product usage – ensure continuous feedback to product and UX teams.Create product roadmap based on market research.Create high level wireframes and work with UX team to translate them to high fidelity designs.Work with engineering teams and delivery managers to ship product features in a timely and high-quality manner the ideal candidate education / skillset.Bachelor’s degree in Marketing, Sales or business management from a top B school.Any formal certification in Marketing management would be an advantageExperienceProven work experience of 6-8 years in product marketing preferably from SaaS / IT product companies.Expertise in CRM and marketing automation tools.Previous track record of working in a product management / marketing role with a SaaS company.Abilities and traits:Strong communication, storytelling and visual design skills.Impeccable communication skills, both written and oral.Excellent planning, organizational, and prioritization skills.Ability to work under pressure and meet deadlines.Be committed to quality and be structured in approach.Ability to work in a fully virtual environment.Learning mindset.Location : IndiaJob Types: Full-time, Regular / PermanentSalary: ₹1,500,000.00 – ₹2,000,000.00 per yearBenefits:Flexible scheduleHealth insurancePaid sick timeProvident FundSchedule:Monday to FridaySupplemental Pay:Performance bonusExperience:total work: 5 years (Preferred)Work Remotely:No

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