Lifecycle Marketing Specialist Job Vacancy in Prezzee Sydney NSW – Updated today

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Full Details :
Company Name : Prezzee
Location : Sydney NSW
Position :

Job Description : Prezzee is a digital gift card and payments company operating in Australia, New Zealand, the United States and the United Kingdom. Founded in Australia in 2014 to address the age-old problem of losing or forgetting gift cards, and to make them more planet-friendly, Prezzee is now the country’s largest eGift card marketplace. Following its expansion into the US and UK in 2020, Prezzee now has 500+ retail partners, has reached over 21 million consumers and facilitated ~8 million eGift card transactions in FY21. Prezzee was ranked 15th in the 2020 Deloitte Tech Fast 50 Australia and 108th in the 2020 Deloitte Fast 500 Asia Pacific, the 23rd highest ranking of the 102 Australian technology companies awarded. It achieved a record fiscal year revenue growth of 509% over the three years to 2020 and a compound annual growth rate of 142% over the five years to 2020. However, whilst our numbers are compelling, we know it’s our people and culture that set us apart, and we’re equally proud of being recognised in Australia and New Zealand as a 2021 Great Place to Work®
To continue to drive this growth we are looking to appoint a Lifecycle Marketing Specialist to design, develop and project manage complex marketing automation solutions to create a series of lifecycle marketing programs globally. You will be a data-minded self starter who is passionate about marketing technology and loves to make incredible customer experiences.
What you will do at Prezzee:

Design and develop marketing automation solutions to create a series of lifecycle marketing programs.
Work with product, technology and data teams to define feature and data requirements to create new communication channels, audiences and improve Prezzee’s capability to deliver relevant, personalized and real-time marketing messages.
Communicate and document technical information to stakeholders of various levels of technical expertise in a way that is easy for them to understand and act on.
Partner with the Sales and Marketing teams to deliver great campaigns that engage our customers across all owned channels like email, website/app personalisation, push and SMS that drive commercial and customer outcomes.
Contribute to the campaign planning, ideation and creative process, to ensure relevant and growth focused opportunities are capitalised on and valued by our customers.

Be an advocate of data-driven decision making by utilising our business intelligence tool Looker to showcase campaign and lifecycle marketing results, and form insights to continually improve these metrics.
Support the solicitation and organisation of customer feedback and user data, to champion customer centric decision making.

Ideate and execute on conversion rate optimisation hypotheses and test ideas to continually drive improvements to engagement and commercial metrics, with a passion for testing new ideas, analysing results and continual learning.
Contribute to the design and development of a global loyalty and referral program, that customers value and drive the right outcomes for Prezzee.
A little bit about yourself:
An organised, self starter who is passionate about marketing technology and loves to make incredible customer experiences.
You will have a solid understanding of how data is integrated and flows through marketing technology, ad-tech, websites and mobile apps with a passion to continually learn more in this space.
You thrive in fast growth businesses – you understand the growth agenda and are able to move at pace to achieve your plans and outcomes.
You are ambitious and proactively think of new ways to add value and change the current status.
You are able to adapt to changing priorities, can be flexible and are willing to take ownership of an outcome.
You get things done – you are analytical, organised, and manage competing priorities with ease.
You are a results-focused and self-motivated person. When challenges arise you see them through.
You have strong critical thinking and problem solving skills, which help you simplify complex problems.
On the technical side, you have:

Experience in building marketing automation initiatives using tools like HubSpot, Braze, Salesforce Marketing Cloud, Segment etc.
A strong understanding of customer segmentation and event based data, to identify opportunities to strengthen communications performance and drive improvements to average order size, repurchase rate and other growth metrics.
You’ve contributed in designing customer journeys that achieve customer and commercial goals, including journey mapping andflow-charting.
You’ll be experienced in briefing creative and content teams to develop engaging and valued communications.
You’re organized and structured in your work and can effectively deliver projects that engage and get the most out of a range of stakeholders, from engineers, data architects, creatives and product managers.

Benefits

At Prezzee, we are givers. Our products enable gift-giving, but we are so much more than that. Our values are the wrapping paper around our ideal shared people experiences. Our values are to give openness, give greatness, give magic, and most of all, always give a damn.

Some extra goodies

You will work alongside an experienced team who will challenge you every day (and expect you to challenge them back).
We run an incentive scheme based on both company-wide targets because we are all in the same boat, as well as individual KPIs.
There are generous benefits including an employee referral program and staff discounts.
Our office has great facilities including end-of-trip facilities for those of you that like to exercise or ride to/from work.
We have regular virtual and face-to-face events to help us bond and maintain our community vibe.
Work-life integration and genuine flexibility is our natural norm.
It’s a proven fact that the happier you are, the better you work and as a result, our customers will be happier! Therefore, we place high value on our team’s mental and physical wellness to ensure you feel valued and at home here at Prezzee.

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