Urgent Opening with Enagagely.ai for Marketing Head Mumbai Location Job Vacancy in Engagely.ai Mumbai, Maharashtra – Updated today
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Company Name : Engagely.ai
Location : Mumbai, Maharashtra
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Job Description : Job Description Associate Director – Marketing | Engagely (10+ years exp.) – MumbaiWe are looking for a rock-star candidate to lead the marketing team at Engagely. You will be responsible for drivingproduct growth and customer acquisition at Engagely, hence we expect the candidate to be comfortable working ina dynamic environment with a data and number driven approach. Our ideal candidate is passionate not only aboutdeveloping and supporting global go-to-market plans but also about creating innovative marketing campaigns thatgenerate leads and delivering tools that enable sales to convert opportunities. The role requires a self-starter andinnovative marketer who is tech-savvy and can seamlessly blend the traditional and new-age marketing channels toalways have the right marketing strategy for Engagely’s game-changing products.Roles and Responsibilities:Conceptualize and execute go-to-market strategy, generate demand, enable sales team, create metrics, measurethem and scale the product. In short own the growth of the product.Market, customer, and competitive analysis- Be the expert on the customer, the industry trends, and the players inthe market. Understand how the product is used by our customers.Demand generation – Develop the strategy for and manage the marketing programs (Inbound and Outbound) thatdrive awareness and organic demand.Product releases – Assist with the product roadmap, plan and lead go-to-market activities and create strategies forfeature discoveryProduct messaging and positioning – Develop and communicate product positioning and messaging that resonateswith customers and differentiates Engagely in the marketPlanning and organizing webinars and online/offline product demonstration to push leads into the pipelineManaging the process of creating thought leadership content pieces like white papers, case studies, blogs, researchreports, testimonials and other content collaterals for web-based marketing.Ensuring regular media coverage through PR programs, customer interviews, customer wins, etcWork with sales to understand the sales cycle such as buyer personas, sales motions, and adoption barriers.Work with a cross-functional team to streamline the sales cycle.Support the broader field marketing, Integrated Marketing, and Comm team to ensure messaging and contentadoption across multiple marketing & GTM channels and programs.What to bring:MBA (Tier-1) with relevant experience in Saas products marketing (7+ years ofexp.)Strategic, creative and analytical mindset with demonstrated ability to simplify complex concepts and articulateuniquely differentiated value propositions to both technical and business audiencesStrong problem-solving skills and willingness to roll up one’s sleeves to get the job doneEffective organizational, analytical, and written and oral communication skills.Experience of working on AI SaaS products will be a plusAbout Engagely: Engagely is an artificial intelligence based conversational product (SaaS). Our core engine uses NLPand machine intelligence to deliver intelligent conversations. We help organizations create virtual assistants,bringing in automation and insightful customer engagementInterested candidates can reach me on +91-XXXXXXXXXXJob Types: Full-time, Regular / PermanentSalary: ₹1,500,000.00 – ₹2,500,000.00 per yearSchedule:Day shiftExperience:total work: 1 year (Preferred)Marketing, Advertising & Public Relations Occupations: 1 year (Preferred)
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