Content Marketing Specialist Job Vacancy in Hiver Bengaluru, Karnataka – Updated today

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Full Details :
Company Name : Hiver
Location : Bengaluru, Karnataka
Position :

Job Description : About Us

We are Hiver – world’s 1st Gmail-based helpdesk. We are committed to making customer service more human and empathetic.

We are currently 100-member strong. Though we come from different parts of the country, what unites us is our shared values. We are a focused, ambitious bunch who love to take on new challenges. We are not ‘employees’, we behave like true ‘owners’ and aim to create impact every single day with our work. The fact that over 1500 companies across the globe – including the likes of Harvard University, Upwork, Oxford Business Group – use Hiver as an integral part of their everyday work is a testament to that.

If you want to be part of this exhilarating journey and build a company that enriches peoples’ lives, then read on.

Opportunity

We are looking for a content marketing manager to own the content marketing initiatives for Hiver. You will be in charge of marketing content across all channels (from the website, social media, blog posts, press releases, to short and long-form thought leadership pieces), with the end goal of crafting and running a content strategy.

You will need to write, refine and advance our editorial and content marketing priorities, help plan, produce and analyze the written content. You will also develop, write and produce stories, infographics, marketing materials, and other content that tell the corporate story in a compelling and shareable way. This role requires a savvy wordsmith with an eye for detail and the ability to work on multiple projects within deadlines.

Responsibilities

Own the Hiver blog, including developing and maintaining an editorial calendar and writing, editing, and publishing blog posts

Conduct research and develop ideal customer profiles based on Hiver’s audiences and competitors

Review and optimize existing content library to ensure Hiver stays fresh & relevant and is continuing to improve performance
Create high-authority, well-researched content that will be used as a channel to engage senior leaders in the ‘Customer Support’ space – leading to improvement in inbound lead generation
Brainstorm and develop digestible, snackable content assets from larger marketing pieces (e.g., infographics, guides, branded customer stories, videos)

Track content performance (e.g., leads generated or SERP rankings) with tools like Google Analytics, HubSpot, Google Search Console, and Ahrefs

Requirements

BA in marketing, communications, or journalism preferred
2 to 4 years of experience in content marketing with at least one year in B2B SaaS organizations
Have extensive knowledge of SEO, content flywheel, and lead generation through content marketing
Passion for writing and solid editorial instincts and distinct perspective on what qualifies as “good content.”
Experience designing content campaigns (strategy, measurement, content calendar, etc.)
Ability to communicate with internal and external stakeholders and distill complex, highly technical concepts into digestible content
Experience in WordPress is a plus!

Preferred qualifications:

Prior experience of B2B SaaS is an advantage

Portfolio Work Samples

If the above job description is in line with your requirements, please share your work samples or portfolio with links to content you have created. These links will be important for evaluation

This post is listed Under  Technology
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