Senior Director, Customer Marketing Job Vacancy in skilora Remote – Latest Jobs in Remote
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Company Name : skilora
Location : Remote
Position :
Job Description : TELECOMMUTE Location: Remote, US
We are looking for an experienced customer marketer who’s ready to level up our existing global customer marketing program. As Senior Director, Customer Marketing, you will lead the global Customer Marketing team, driving the strategy across advocacy and evangelism; lifecycle marketing; community and engagement; and executive programs. You will drive the strategy and process of engaging with customers for all aspects of marketing and sales requests, from reference calls to marketing engagements and publicity. In collaboration with the rest of your team, you will work to build a strong rapport with customers to deepen loyalty and engagement with us to turn them into identity security champions.
Qualifications
Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having “desired” qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn’t followed a traditional path, don’t let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!
Required:
15+ years experience in customer-facing roles, building creative and compelling content and leading teams of 5
Demonstrated ability to lead a global customer marketing program – strategy balanced with tactical execution is critical here
Ability to work strategically and collaboratively with many teams across marketing and sales
Program management and/or project management experience
Strong technical skills, including experience with CRM, digital marketing tools and channels, and B2B marketing.
Lead and manage customer engagement and communication programs, such as in-person/virtual events, workshops, annual conferences, awards programs, onboarding and ongoing nurture campaigns
Creative marketing and communication skills to engage and motivate customer advocates.
Desired:
Experienced team leader with ability to build and grow a team
Strong knowledge of customer marketing desired
You’ve worked with technology products that have targeted enterprises with cloud-based services, especially as horizontal platforms.
Location
This role will be remotely based in the US.
Approximately 15% travel is anticipated.
Skills
Digital Marketing Communication CRM Sales Creative thinking B2B Marketing Technical Product Management Leadership Skills Project Management Program Management Customer Success Partner Management Customer Engagement Managing Skills Collaborative
Responsibilities and Duties
Lead the global customer marketing team – ensuring they are driving a constant pipeline of new customer stories, that the sales and marketing reference program is strong and growing, and that our communications to customers is seamless and consultative in tone.
Work closely with demand generation to make sure our customer journeys are front and center in our campaigns; partner with them on cross-sell and upsell campaigns
Build the recurring programs and processes to maintain a strong pipeline of diverse story opportunities across global regions, industries and solutions, use cases and products, and channels
Partner with Marketing, Sales Enablement, Customer Success, Reference and Product Management and PR teams to infuse the customer journey across our internal and external initiatives
Identify opportunities and gaps to build customer content to support our core content marketing, industry marketing, and pipeline- and opportunity-building objectives
Work within the customer programs team and cross-functionally on customer-related engagements, including with the content team on case studies and features, the campaigns and demand gen teams on sourcing customers for webinars, with field and event marketing on sourcing customers for roadshow panels and conferences, and more
Required Experience and Qualifications
Experience: 15 – 16 years in Customer-facing roles, building creative( Required )
Graduation: Bachelor’s Degree( Required )
Proficient in English( Required )
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This post is listed Under Digital marketing
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